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Who are new users in GA
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Sign Up to our social questions and Answers Engine to ask questions, answer people’s questions, and connect with other people.
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New Visitors are those navigating to your site for the first time on a specific device. If you visit our website from your desktop computer at work, and then visit our website again from your iPhone, Google Analytics would record you as 2 new users.
But the biggest catch in Google analytics is, incase you have 200 visitors today and 300 visitors yesterday, then you can’t just add 200+300 to get total users. GA will analyse the visitors and calculates the total users.