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  1. Asked: January 20, 2022In: Content Marketing

    What is Content Marketing?

    Pragati Moderator
    Added an answer on February 20, 2022 at 8:52 pm

    Content marketing is one of the marketing strategies to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media. This approach establishes expertise, promotes brand awareness, and keeps your business top of mind when it’s time to buy whatRead more

    Content marketing is one of the marketing strategies to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media. This approach establishes expertise, promotes brand awareness, and keeps your business top of mind when it’s time to buy what you sell. In digital marketing content plays a very huge role.

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  2. Asked: January 20, 2022In: Email Marketing

    Which is the best Email marketing tool for B2C?

    Pragati Moderator
    Added an answer on February 20, 2022 at 8:47 pm

    There are many email marketing tools are there in a market. Few marketing tools are: Oracle Responsys (It is easy to create life cycle programs by using Responsys program builder) Hubspot Mailchimp Active campaign

    There are many email marketing tools are there in a market. Few marketing tools are:

    • Oracle Responsys (It is easy to create life cycle programs by using Responsys program builder)
    • Hubspot
    • Mailchimp
    • Active campaign
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  3. Asked: January 20, 2022In: SMM - Social Media Marketing

    What are the best paid tools for Social Media Marketing?

    Pragati Moderator
    Added an answer on February 20, 2022 at 8:35 pm

    Best tools for social media marketing are: Hootsuite Brand24 Buzz Sumo Brandwatch Sprout Social Hubspot Wordstream Awario  

    Best tools for social media marketing are:

    • Hootsuite
    • Brand24
    • Buzz Sumo
    • Brandwatch
    • Sprout Social
    • Hubspot
    • Wordstream
    • Awario

     

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  4. Asked: January 20, 2022In: SEO - Search Engine Optimization

    What is Link building?

    Pragati Moderator
    Added an answer on February 20, 2022 at 8:30 pm

    In SEO, Link building is the process of actions aimed at increasing the number and quality of inbound links to a webpage with the goal of increasing the search engine rankings of that page or website. This is also called as OFF page SEO. We do certain activities to increase backlinks, they are: DireRead more

    In SEO, Link building is the process of actions aimed at increasing the number and quality of inbound links to a webpage with the goal of increasing the search engine rankings of that page or website. This is also called as OFF page SEO.
    We do certain activities to increase backlinks, they are:

    • Directory submission
    • Social Bookmarking
    • Profile page submission
    • Image submission
    • Documents submission
    • Article submission
    • Blog commenting
    • Web 2.0

     

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  5. Asked: January 9, 2022In: Digital Marketing

    Types of Digital Marketing?

    Pragati Moderator
    Added an answer on February 20, 2022 at 8:16 pm

    There are many types or methods which falls under Digital marketing, they are: SEO (Search Engine Optimization) Search Engine Marketing (SEM) Social Media Marketing (SMM) Content Marketing Email Marketing Video Marketing Affiliate Marketing Ad Operations Programmatic Marketing, etc..  

    There are many types or methods which falls under Digital marketing, they are:

    SEO (Search Engine Optimization)

    Search Engine Marketing (SEM)

    Social Media Marketing (SMM)

    Content Marketing

    Email Marketing

    Video Marketing

    Affiliate Marketing

    Ad Operations

    Programmatic Marketing, etc..

     

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  6. Asked: February 3, 2022In: Digital Marketing

    What are the 4 P’s of digital marketing?

    Pragati Moderator
    Added an answer on February 18, 2022 at 9:18 pm

    The four Ps of marketing—product, price, place, promotion—are often referred to as the marketing mix. These are the key elements involved in marketing a good or service, and they interact significantly with each other. Considering all of these elements is one way to approach a holistic marketing strRead more

    The four Ps of marketing—product, price, place, promotion—are often referred to as the marketing mix. These are the key elements involved in marketing a good or service, and they interact significantly with each other. Considering all of these elements is one way to approach a holistic marketing strategy. Click on the below link to read more https://www.lessonsatstartup.com/what-is-4ps-of-digital-marketing/ 

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  7. Asked: January 20, 2022In: SEM - Search Engine Marketing

    Does Google Ads helps in organic ranking?

    Pragati Moderator
    Added an answer on February 18, 2022 at 9:08 pm

    No. Google Ads are paid ads and organic ranking factors are different. You need to work on your on page, off page optimisation and also on content to improve your organic search ranking. Google ads are paid ads which works based on cost per click (CPC)

    No. Google Ads are paid ads and organic ranking factors are different. You need to work on your on page, off page optimisation and also on content to improve your organic search ranking.
    Google ads are paid ads which works based on cost per click (CPC)

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  8. Asked: January 20, 2022In: Marketing Automation

    What is Push notification?

    Pragati Moderator
    Added an answer on February 18, 2022 at 9:03 pm

    Push notifications are messages that can be sent directly to a user's mobile device. They can appear on a lock screen or in the top section of a mobile device and web browser. There are 2 types of push notifications: Mobile Push and Web Push For Mobile push: An app publisher can only send a push notRead more

    Push notifications are messages that can be sent directly to a user’s mobile device. They can appear on a lock screen or in the top section of a mobile device and web browser.

    There are 2 types of push notifications:

    Mobile Push and Web Push

    For Mobile push: An app publisher can only send a push notification if the user has their app installed.

    For web push: Website’s can only send push notifications.

    There are many Marketing automation tools gives these features to businesses to send push notifications. Major players are:

    • Oracle Responsys
    • Moengage
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  9. Asked: February 5, 2022In: Others

    What is the recommended loading time of the website?

    Pragati Moderator
    Added an answer on February 18, 2022 at 8:55 pm

    It’s always good to have fast loading websites. Google gives importance to the website with good loading speed, website loading time should be within 3 seconds. Fast loading website gives better user experience, so try to reduce your website image size, minify jss and use external css (instead of inRead more

    It’s always good to have fast loading websites. Google gives importance to the website with good loading speed, website loading time should be within 3 seconds. Fast loading website gives better user experience, so try to reduce your website image size, minify jss and use external css (instead of inline css).

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  10. Asked: January 20, 2022In: SEO - Search Engine Optimization

    What is OFF-Page SEO?

    Pragati Moderator
    Added an answer on February 18, 2022 at 8:45 pm

    Search Engine Optimisation (SEO) has been divided into two methods, On page and Off page SEO. Off page SEO refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs). ... linking to or promoting your website, and effectively "vouching" forRead more

    Search Engine Optimisation (SEO) has been divided into two methods, On page and Off page SEO. Off page SEO refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs). … linking to or promoting your website, and effectively “vouching” for the quality of your content.
    There are certain activities we do as part of OFf page SEO, they are:

    Article submission

    Social bookmarking

    Directory Submission

    Infographic submission

    Forum submission

    Image Submission

    Documents submission

    Q&A participation

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